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Get Started!

Start a confidential conversation

Share the goal and timeline we’ll come back with the quickest route forward. Confidentiality is standard.

By submitting, you agree to be contacted about your enquiry. We do not sell your data. We only share it where needed to handle your enquiry, see our Privacy Notice.

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About Us

A founder led advisory built for decisions that matter.

Values & Culture

Rigour is our culture because trust is earned there.

When decisions involve money, reputation, and responsibility, “good enough” becomes expensive.

Our standards exist to protect clients and strengthen outcomes, especially in a world where fraud and impersonation risks have become a normal part of modern life.

Mission
Vision
Values

Mission

To give clients calm, structured control over complex decisions by preparing the facts, sequencing the next steps, and coordinating the right specialist support around a single plan.

What this means in practice

✔ We turn complexity into a clear decision pathway that is easy to follow.

✔ We prepare information to the standard institutions and counterparties expect.

✔ We protect confidentiality through controlled communication and governance.

✔ We stay focused on outcomes, because time and attention are valuable.

Vision

To become the most trusted platform for clients who want clarity, discretion, and joined-up execution across business, finance, and private matters.

What we aim to be known for

✔ We are known for calm structure under pressure.

✔ We are known for discretion and controlled information flows.

✔ We are known for quality and discipline, not noise.

Values

✔ We act with integrity, even when nobody is watching.

✔ We treat confidentiality as a non-negotiable.

✔ We communicate simply so decisions stay practical.

✔ We respect compliance because credibility depends on it.

✔ We remain outcome-led because clients rely on us.

About Us

Why Butterfly exists.

Butterfly was founded by Giedre Beige after years of working closely with a portfolio of clients whose needs kept growing in the same direction: they wanted one trusted point of coordination for decisions that span multiple disciplines. Banking. Funding. Structuring. Property. Protection. Legal. Strategy.

Over time, one pattern became impossible to ignore: clients were being forced to manage fragmented conversations across multiple providers, with no single person responsible for the joined-up plan. That is where delays, risk drift, and costly mistakes start.

Butterfly was built to change that.

✅ We provide one clear point of control from the very first consultation.

✅ We bring the right specialists together under one coordinated approach.

✅ We keep decisions disciplined, structured, and sequenced correctly.

✅ We protect clients through discretion, governance, and high standards.

Butterfly is founder led, panel backed, and designed for clients who value clarity that decides.

Our Team

Professional Team Members

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Michaela Marshall

Michaela Marshall

Financial Advisor
Marnie Harrington

Marnie Harrington

Account Manager
Cassandra Merrill

Cassandra Merrill

Portfolio Manager
George Martinez

George Martinez

Investment Analyst
Kristina Simmons

Kristina Simmons

Credit Analyst
Solomon Copeland

Solomon Copeland

Wealth Manager

Company Timeline

The evolution of a model built from real demand.

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Solutions

Supporting Your Expansion

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Strategic Guidance

We clarify the real decision, test options properly, and sequence action to protect outcomes.

Panel Collaboration

We coordinate the right specialists at the right time, so delivery stays aligned to one plan.

Discreet Data Handling

We operate with controlled information flow and high documentation standards because trust depends on it.

AI-Enhanced Decision Support

We're using AI to enhance insights, improve analysis, and boost decision making, keeping governance human led.

Actual Results Showcased Here

When the stakes are high, organisations turn to Butterfly for clarity, structure, and disciplined execution.

£280K

Saved in Operational Costs

£12.6m

Property finance facility secured

£720k+

Additional cash made available to support the business

Our Advisory & Financial Services

Clear routes for complex financial decisions.

Butterfly operates across strategy, finance, property, wealth, risk and governance.
Each route exists to solve a specific decision problem. Select the one that matches why you’re here.

Strategic Advisory

Growth Strategy · Turnaround · M&A Advisory - Cost Reduction - Decision Support - Transformation Planning - Public Sector Advisory

Strategic Advisory

Facing a major growth, restructuring or transaction decision? We bring structure, sequencing and control before action is taken.

Corporate Finance

Working Capital - Large Scale Funding - Invoice Finance - Business Loans - Asset Finance - Acquisition Finance - Private Equity - Venture Capital

Corporate Finance

We help organisations of all sizes access the right capital, on the right terms, at the right time. From day-to-day working capital to complex, large-scale funding strategies.

Property Finance

Residential - Buy-to-Let (BTL) -  Commercial Property- Semi-Commercial Property- Development Finance - Bridging Finance

Property Finance

Property finance for straightforward transactions and complex, high-value requirements.

Foreign Exchange

Transaction Planning - Risk Identification - Scenario Analysis - Partner Selection & Routing - Coordination & Oversight - HNWI & UHNWI

Foreign Exchange

Foreign exchange solutions for businesses and individuals moving money internationally, with competitive rates and specialist support. 

Corporate Services

Company Formation - Registered Office Address - Mail Forwarding - Director Verification Service (DVS) - Corporate Secretarial Support - Statutory Filings

Corporate Services

Corporate services that keep your business compliant, structured, and ready for growth. From formation and director verification to ongoing governance support.

Accountancy Services

Statutory Accounts - Reporting, MI & Digital - Corporation Tax - VAT Registration & Returns - Payroll & PAYE - Self-Assessment - Audit & Tax - Fractional CFO

Accountancy & Financial Advisory

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Protection & Insurance

Life Insurance - Critical Illness - Income Protection - Private Medical - Key Person - Shareholder - Debt Protection - Group Life - Employee Benefit - Commercial

Protection & Insurance

Protection and insurance support to safeguard you, your family, and your business.

Executive Search

Chair - Non-Executive Director (NED) - Skills-Gap Analysis - Succession Planning - C-Suite - Interim Executives - Specialist Advisors- Project Based Support

Executive Search

Executive search and leadership advisory for boards and senior teams. From NEDs and C-suite to interim and specialist consultants.

StartUp Advisory

Company Set Up - Registered Office Address - Account Opening - Business Planning - Financial Forecasting - Funding - Go to Market - Mentoring - Intros 

StartUp Advisory

Practical advisory support for founders. From setup and planning to funding readiness and growth.

Legal Advisory

Workforce Development - Skills & Capability Analysis - Apprenticeship Strategy - Levy & Funding - Programme Design - Compliance - Inspection

Legal Advisory

Strategic advice for organisations looking to build skills and apprenticeships the right way, commercially, compliantly, and at scale.

Wealth Advisory

Wealth Strategy - Intergenerational Planning - Oversight - Protection - Investments - Pensions - Retirement Planning - Trusts - Estate Planning - Compliance

Wealth Advisory

Strategic wealth services and coordination for business owners and individuals. Before, during, and after major financial events.

HNWI & UHNWI

Private Office - Complex Structuring - Investment - Private Banking - Credit Facilities - Foreign Exchange - Property - Protection - Secure Asset Handling & Storage

HNWI & UHNWI

Private-office style support for HNWI and UHNWI clients. Coordinating wealth, property, cross-border needs, security, and asset services with discretion and control.

Testimonial

Real Feedback, Real Results

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One point of contact.
One plan.
The right expertise applied.

From the very first consultation, you will have a dedicated point of contact who understands your needs, structures the path forward, and coordinates the right specialist support around your objectives.

 

A platform built for clients.
Who value clarity.

Butterfly exists for people who want decisions made properly.

If you value discretion, structure, and outcomes that stand up to scrutiny, we are ready to support you.

FAQ

Need answers? We've got them

Clear decisions start with the right questions.
Here are the answers we’re most often asked by founders, families, and leadership teams facing complex financial choices.

Still Have Questions?

If something feels uncertain or you’re facing a decision that matters, a short conversation can bring clarity.

Butterfly provides independent, advisory led support to help clients make confident financial, property, wealth, and strategic decisions. We focus on clarity, structure, and coordination, working alongside trusted specialist partners where regulated advice or execution is required.

We work with:

  • founders and owner managed businesses

  • SMEs and corporates

  • property investors and landlords

  • families, HNW and UHNWI clients

Most clients engage us when the cost of getting a decision wrong feels high.

Earlier than most people think. Research across finance and governance consistently shows that early planning materially reduces forced decisions under pressure. Our value is highest before urgency turns into stress.

Brokers typically focus on placing a product.
Butterfly focuses on structuring the decision first.

That distinction helps clients avoid:

  • unnecessary commitments

  • inflexible arrangements

  • long-term pressure from short-term fixes

Fees are transparent, agreed upfront, and scoped to the work required. There is no hidden commission bias and no obligation to proceed beyond initial discussions. This keeps advice aligned with the client’s interests.

If there’s a clear fit, we:

  • define the challenge

  • outline options and implications

  • coordinate any required specialists

  • support the process through to a clear outcome

If there isn’t a fit, we’ll say so.

Let's connect

We're Ready to Assist

When decisions carry financial, personal, or strategic weight, having the right conversation early can make all the difference.

Use the form to tell us what’s on your mind.

A member of our senior advisory team will review your message and respond promptly.

By submitting, you agree to be contacted about your enquiry. We do not sell your data. We only share it where needed to handle your enquiry, see our Privacy Notice.

"Financial freedom is available to those who learn about it and work for it."

Robert Kiyosaki

When Decisions Matter, Start Here

Many of our clients come to us feeling uncertain, stretched, or under pressure. Our role is to bring clarity, structure, and calm before the next step.

© 2026 Butterfly Advisory. All rights reserved. Butterfly Advisory is a trading style of Butterfly International Ltd. Registered office: Cardinal Point, Park Road, Rickmansworth, Hertfordshire, WD3 1RE, United Kingdom. Company No. 15773674. ICO registration: ZB928567. Regulatory information and fee disclosures are available in Trust & Legal.